3D2B - Company Overview

About 3D2B

3D2B is an Italian marketing and advertising agency that specializes in providing B2B sales and lead generation services to global companies of all sizes. It spearheads a wide range of sales and marketing operations for its clients and helps them execute successful and smooth customer acquisition processes. 3D2B, or Three Dimensions to Business, was founded in 2003 in Rome, Italy. It is one of the well-known lead generation and customer acquisition companies in the region and also has an office in Tampa, Florida that oversees operations for clients nearby. It serves as an extension of the clients’ sales and marketing departments, allowing them to direct their focus toward other key facets of the business.

3D2B - Overall Score

3D2B - Revenue and Business Model

Perhaps more than any other B2B industry, the growth of lead generation companies is tied closely to the successes of their clients. As such, the Lead Generation 200 takes into account annual revenue growth rate (measured over the previous three years), number of employees, employee growth rate, business model, and top-of-funnel prospecting general services.

3D2B - Pricing

The pricing information for 3D2B services isn’t provided on the company website, but the FAQs section mentions that pricing is based on the scope of the service that clients opt for. Prospective clients would need to get in touch with a company representative to find out how much the services would cost them depending on their business requirements.

3D2B Reviews

In terms of 3D2B reviews, the company website features only three or four testimonials, which don’t provide much insight regarding the company’s services or its performance. However, the testimonials are from representatives of Microsoft, Hewlett-Packard, SAP, and Novell, which implies that 3D2B has provided services to some major clients in the tech industry. The 3D2B reviews aren’t available on any other client review or third-party website, such as G2, Clutch, or even Google. This isn’t common for a company that has worked with major corporations, making it difficult for prospective clients to decide if they should rely on its services for their business.

3D2B - Culture and Clients

The final section shows the Chief Executive Officer of the respective lead generation company as well as the diversity of industries and clients served. Of critical importance, lead generation companies should provide depth to lead generation expertise while providing breadth of experience across many business-to-business industries.

3D2B - Services

Sales Research

The six categories of lead generation sales research demonstrate what is included in standard services and provided as a standard offering. When looking to outsource lead generation, organizations would be well served to vet, validate, and verify the quality and diversity of types of contact, company, and unique data options available as part of the standard service.

Sales Engagement Stack/Tools

This category shows the outbound data reporting, outbound orchestration tools, and CRM integrations that are included in each company’s standard service. The workflow platform denotes the presence of proprietary prospecting tools used to assure the quality of messaging and precise activity at scale.

Outbound Services

There are five primary channels that should be considered mandatory for any multi-channel prospecting campaign, here coined as, “Orchestrated Outbound.” Providing unique, surround-sound style prospecting experiences require orchestrating campaigns that reach persona-based audiences across email, phone, social, web + chat, and ad channels.

Inbound Services

While not a direct correlation of outbound services, this section provides insights how well each lead generation company converts website visitors into qualified leads. Of particular note are the number of case studies. When considering the truthfulness of case studies, it is helpful to compare them to the number and diversity of reviews on impartial review sites (in the previous section).

Campaign Strategy

Campaign strategy is an integral part of any outsource outbound marketing partnership. More than ever, companies are looking for a strategic partner to design, execute, test, optimize, and scale successful Go-To-Market strategies. Below is how each company stacks up when it comes to account-based lead generation techniques with USA-based copywriters.

Services Overview

3D2B offers a wide range of sales and marketing services for its clients, including lead generation, response management, account-based marketing, follow-up, channel development, and many others. Lead Generation 3D2B helps clients fill up their sales pipeline with qualified leads that are sourced through multiple marketing and communication channels, including email, telemarketing, etc. Appointment Setting 3D2B helps clients gather high-value appointments with key accounts and business decision-makers who can benefit the business and help it grow. Response Management 3D2B accelerates the lead response time for clients, which increases the likelihood of generating qualified leads for their business. Account-Based Marketing 3D2B targets key accounts for clients and helps them get through to these accounts with tailored marketing campaigns.

Why Choose CIENCE

CIENCE is a People-as-a-Service company, offering a unique blend of managed services and software to scale fast-growth sales organizations. Through highly targeted bespoke sales research and multi-channel orchestrated outbound campaigns, CIENCE delivers scalable results for over 1,500 companies across more than 195 B2B industries.