COMDATA Group - Company Overview

About Comdata UK

COMDATA Group is an Italian B2B company and call center that focuses on providing professional and efficient customer operations to its clients all across the world. The company works with businesses in different fields, such as tech, public services, financial services, travel, automotive, e-commerce, consumer goods, and many others. COMDATA Group was founded in 1989 in Corsico, Lombardy in Italy. Since then, the customer management and operations firm has worked with hundreds of clients and has evolved with the changing technologies and methods to provide relevant and personalized solutions to its clientele. It specializes in customer interaction and process management.

Comdata UK - Overall Score

Comdata UK - Revenue and Business Model

Perhaps more than any other B2B industry, the growth of lead generation companies is tied closely to the successes of their clients. As such, the Lead Generation 200 takes into account annual revenue growth rate (measured over the previous three years), number of employees, employee growth rate, business model, and top-of-funnel prospecting general services.

Comdata UK - Pricing

On the company website, there is no mention of the service pricing for COMDATA Group, which can be quite disappointing for prospective clients who wish to view the company’s pricing structure and consider whether it would be a good fit for them or not. According to Clutch, the minimum project size is $1,000, but interested companies would have to get in touch with a company representative to find out more.

Comdata UK Reviews

Just like the pricing plans, there is also no mention of any client reviews or testimonials on the company website, which is quite disconcerting. Considering that this company has more than thirty years of experience in call center services, customer operations, and process management, it should have at least a dozen reviews to back up its claims of providing quality services. What’s more interesting is that there are no client reviews on any independent website, nor anywhere else on the Internet either. This is something that can greatly discourage clients from working with a company.

Comdata UK - Culture and Clients

The final section shows the Chief Executive Officer of the respective lead generation company as well as the diversity of industries and clients served. Of critical importance, lead generation companies should provide depth to lead generation expertise while providing breadth of experience across many business-to-business industries.

Comdata UK - Services

Sales Research

The six categories of lead generation sales research demonstrate what is included in standard services and provided as a standard offering. When looking to outsource lead generation, organizations would be well served to vet, validate, and verify the quality and diversity of types of contact, company, and unique data options available as part of the standard service.

Sales Engagement Stack/Tools

This category shows the outbound data reporting, outbound orchestration tools, and CRM integrations that are included in each company’s standard service. The workflow platform denotes the presence of proprietary prospecting tools used to assure the quality of messaging and precise activity at scale.

Outbound Services

There are five primary channels that should be considered mandatory for any multi-channel prospecting campaign, here coined as, “Orchestrated Outbound.” Providing unique, surround-sound style prospecting experiences require orchestrating campaigns that reach persona-based audiences across email, phone, social, web + chat, and ad channels.

Inbound Services

While not a direct correlation of outbound services, this section provides insights how well each lead generation company converts website visitors into qualified leads. Of particular note are the number of case studies. When considering the truthfulness of case studies, it is helpful to compare them to the number and diversity of reviews on impartial review sites (in the previous section).

Campaign Strategy

Campaign strategy is an integral part of any outsource outbound marketing partnership. More than ever, companies are looking for a strategic partner to design, execute, test, optimize, and scale successful Go-To-Market strategies. Below is how each company stacks up when it comes to account-based lead generation techniques with USA-based copywriters.

Services Overview

COMDATA Group has a comprehensive list of services that it provides to its clients to help them manage their business and also ensure that their customers get the best experience when they get in touch with them. Some of the services include customer interaction management, customer process management, call centers, digital solutions, and many others. Customer Interaction Management COMDATA Group provides end-to-end customer interaction services for its clients, which helps in various processes that require interaction, such as delivering the product, sharing service information, providing round-the-clock customer support, etc. Customer Process Management COMDATA Group helps clients optimize their business operations and increase productivity by taking over various processes, such as appointment setting, customer experience management, increasing visibility, and also boosting the field team’s efficiency. Digital Solutions COMDATA Group facilitates clients by automating their daily business tasks and processes. It also provides back-office solutions to make clients’ lives easier. These include debt collection, credit management, customer feedback management, interaction analysis, process automation, etc. CX Consulting COMDATA Group provides consultation services to its clients in various departments, such as digital transformation, customer journey, data analysis, customer process reengineering, and many others.

Why Choose CIENCE

CIENCE is a People-as-a-Service company, offering a unique blend of managed services and software to scale fast-growth sales organizations. Through highly targeted bespoke sales research and multi-channel orchestrated outbound campaigns, CIENCE delivers scalable results for over 1,500 companies across more than 195 B2B industries.