/ Lead Gen 200
About Concept.
Concept is a B2B lead generation and appointment setting company that was founded in 2002 in Ohio and strives to help its clients with generating qualified leads and experiencing much higher revenue. Also known as Concept Ltd., the company offers a wide range of services for companies from various industries, and it specializes in offering tailored solutions that suit the business and its requirements. The Concept company works with numerous clients across the globe and in various industries, helping them unlock the full value of their sales and marketing team while also revamping their strategies and implementing these.
Concept. - Overall Score
(+-Avg)
Total Reviews
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Concept. - Revenue and Business Model
Perhaps more than any other B2B industry, the growth of lead generation companies is tied closely to the successes of their clients. As such, the Lead Generation 200 takes into account annual revenue growth rate (measured over the previous three years), number of employees, employee growth rate, business model, and top-of-funnel prospecting general services.
Growth Rate
Growth Rate
Growth Rate
Growth Rate
Concept. - Pricing
The Concept Ltd. website doesn’t say much about the prices of the services that it provides, but you can get in touch with their representatives for a free consultation, which would also include an accurate quote for the Concept services that you require. You might also be able to get a free trial if you start using the service for your company.
Concept. Reviews
There are several reviews for Concept Ltd. that are provided by clients on its website. According to these reviews, Concept has been known for delivering on their word and providing innovative and tailored solutions that fit into your business model. They are also highly skilled at Salesforce implementations as well as helping clients with different CRMs.
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Cience
Best Review
"As of right now, I’m extremely happy with them. The quality has been great. I was a little bit worried at first, but the research that they’ve done to get up to speed with what our quality lead or client would be has been good. We filled out a lot of paperwork for them to do the research and learn, and they’ve done a really good job. I have zero complaints."
×Cience
Worst Review
"b2b sales" Describe the project or task the provider helped with: Good for prospecting and outsource sdr What do you like best? outsource sdr full suite to set up outbound team What do you dislike? not in house, long ramp up period and extensive onboarding Recommendations to others considering the provider: yes What problems are you solving with the provider? What benefits have you realized? outbound sales
×Concept.
Worst Review
"b2b sales" Describe the project or task the provider helped with: Good for prospecting and outsource sdr What do you like best? outsource sdr full suite to set up outbound team What do you dislike? not in house, long ramp up period and extensive onboarding Recommendations to others considering the provider: yes What problems are you solving with the provider? What benefits have you realized? outbound sales
×Concept. - Culture and Clients
The final section shows the Chief Executive Officer of the respective lead generation company as well as the diversity of industries and clients served. Of critical importance, lead generation companies should provide depth to lead generation expertise while providing breadth of experience across many business-to-business industries.
Information Technology
20%
Business Services
15%
Advertising and Marketing
10%
Financial Services
10%
Hospitality and Leisure
10%
Manufacturing
10%
Other
Manufacturing - 60%
Supply Chain
Logistics
and Transport - 30$
Advertising & marketing - 10%
Concept. - Services
Sales Research
The six categories of lead generation sales research demonstrate what is included in standard services and provided as a standard offering. When looking to outsource lead generation, organizations would be well served to vet, validate, and verify the quality and diversity of types of contact, company, and unique data options available as part of the standard service.
Sales Engagement Stack/Tools
This category shows the outbound data reporting, outbound orchestration tools, and CRM integrations that are included in each company’s standard service. The workflow platform denotes the presence of proprietary prospecting tools used to assure the quality of messaging and precise activity at scale.
Outbound Services
There are five primary channels that should be considered mandatory for any multi-channel prospecting campaign, here coined as, “Orchestrated Outbound.” Providing unique, surround-sound style prospecting experiences require orchestrating campaigns that reach persona-based audiences across email, phone, social, web + chat, and ad channels.
Inbound Services
While not a direct correlation of outbound services, this section provides insights how well each lead generation company converts website visitors into qualified leads. Of particular note are the number of case studies. When considering the truthfulness of case studies, it is helpful to compare them to the number and diversity of reviews on impartial review sites (in the previous section).
Campaign Strategy
Campaign strategy is an integral part of any outsource outbound marketing partnership. More than ever, companies are looking for a strategic partner to design, execute, test, optimize, and scale successful Go-To-Market strategies. Below is how each company stacks up when it comes to account-based lead generation techniques with USA-based copywriters.
Services Overview
The services provided by Concept Ltd. include sales development, CRM services, marketing automation, digital marketing services, and others. Sales Development The Concept company focuses on helping companies expand their outbound lead generation strategies. It has an entire sales development unit that is dedicated to bringing more prospects to its clients. CRM Services Concept Ltd. also provides effective customer relationship management (CRM) services, helping to design better lead generation strategies for its clients. It is certified with both Salesforce and HubSpot CRMs, and also provides helpful consultation services. Marketing Automation Concept also enables companies to automate their marketing operations through the latest technologies, aligning marketing strategies with the new processes. Digital Marketing Services Concept Ltd. also specializes in digital marketing services, which help refine the inbound lead generation strategies for clients.
Why Choose CIENCE
CIENCE is a People-as-a-Service company, offering a unique blend of managed services and software to scale fast-growth sales organizations. Through highly targeted bespoke sales research and multi-channel orchestrated outbound campaigns, CIENCE delivers scalable results for over 1,500 companies across more than 195 B2B industries.
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Legend:
NL = Not Listed on the Better Business Bureau
Unverifiable = Unable to verify revenue growth rate through an independent, unbiased party such as Financial Times or Inc. magazine (Inc. 5000 2019 or Inc. 5000 2020)
= Verified standard
= Verified not standard
= Not Applicable
SCORING NOTES: Within the CIENCE Score each lead gen services firm receives, calculations are based on a combination of real-time data, company validated information, publicly-verifiable information (e.g. services listed on public websites, reviews, BBB accreditation, and social metrics). Information on lead response, geographies, customer data, etc. is compiled by CIENCE researchers.