Demand Monster - Company Overview

About Demand Monster

Demand Monster is a B2B marketing and advertising agency that specializes in providing its clients with lead generation and appointment setting services. The company strives to help clients save money on internal sales operations and marketing strategies, and acts as an extension of the business to help them generate new valuable and qualified leads. It offers tailored solutions that are suitable for the business. Demand Monster was founded in 2018 in Clifton, New Jersey. The company has grown exponentially and worked with numerous clients from various industries in a short time. The company also has offices in Mumbai, India, and Pasig City, Philippines.

Demand Monster - Overall Score

Demand Monster - Revenue and Business Model

Perhaps more than any other B2B industry, the growth of lead generation companies is tied closely to the successes of their clients. As such, the Lead Generation 200 takes into account annual revenue growth rate (measured over the previous three years), number of employees, employee growth rate, business model, and top-of-funnel prospecting general services.

Demand Monster - Pricing

There is no pricing structure or pricing plans mentioned on the Demand Monster website, which often leaves prospective clients confused about how much the company’s services would cost them. For this purpose, they would have to get in touch with a sales representative, share their requirements, and get an accurate quote for the services they need.

Demand Monster Reviews

The Demand Monster website features only three client testimonials on its About page, which isn’t surprising since it is relatively new. The three reviews are largely positive and don’t show prospects the full picture of the company’s services. Since a company would never post any negative or neutral review on its website, other websites need to be checked too. Surprisingly, Demand Monster reviews can’t be found on any third-party website that posts client reviews for lead generation and other companies. For companies interested in working with Demand Monster, it could mean that they don’t have enough clients or weren’t satisfied enough to leave a review.

Demand Monster - Culture and Clients

The final section shows the Chief Executive Officer of the respective lead generation company as well as the diversity of industries and clients served. Of critical importance, lead generation companies should provide depth to lead generation expertise while providing breadth of experience across many business-to-business industries.

Demand Monster - Services

Sales Research

The six categories of lead generation sales research demonstrate what is included in standard services and provided as a standard offering. When looking to outsource lead generation, organizations would be well served to vet, validate, and verify the quality and diversity of types of contact, company, and unique data options available as part of the standard service.

Sales Engagement Stack/Tools

This category shows the outbound data reporting, outbound orchestration tools, and CRM integrations that are included in each company’s standard service. The workflow platform denotes the presence of proprietary prospecting tools used to assure the quality of messaging and precise activity at scale.

Outbound Services

There are five primary channels that should be considered mandatory for any multi-channel prospecting campaign, here coined as, “Orchestrated Outbound.” Providing unique, surround-sound style prospecting experiences require orchestrating campaigns that reach persona-based audiences across email, phone, social, web + chat, and ad channels.

Inbound Services

While not a direct correlation of outbound services, this section provides insights how well each lead generation company converts website visitors into qualified leads. Of particular note are the number of case studies. When considering the truthfulness of case studies, it is helpful to compare them to the number and diversity of reviews on impartial review sites (in the previous section).

Campaign Strategy

Campaign strategy is an integral part of any outsource outbound marketing partnership. More than ever, companies are looking for a strategic partner to design, execute, test, optimize, and scale successful Go-To-Market strategies. Below is how each company stacks up when it comes to account-based lead generation techniques with USA-based copywriters.

Services Overview

Demand Monster offers a wide range of lead generation and other similar services to its B2B clients, including B2B appointment setting, SEO, content syndication, and many others. Lead Generation and Appointment Setting Demand Monster helps its clients in generating a higher number of qualified leads with a strengthened sales pipeline. It also enables clients to book highly beneficial meetings with key accounts and high-value clients. Search Engine Optimization Demand Monster facilitates clients by boosting their online visibility through the time-tested and effective methods and strategies of search engine optimization, which helps them get organic views and a higher number of leads.

Why Choose CIENCE

CIENCE is a People-as-a-Service company, offering a unique blend of managed services and software to scale fast-growth sales organizations. Through highly targeted bespoke sales research and multi-channel orchestrated outbound campaigns, CIENCE delivers scalable results for over 1,500 companies across more than 195 B2B industries.