Dunlap Marketing - Company Overview

This comparison between lead generation companies CIENCE vs. Dunlap Marketing is based on 84 data points including public sentiment & reviews, customer composition, company growth rates, firm sales development & research capabilities, sales engagement tech stacks, project management, lead response, and company overviews.

About Dunlap Marketing

Dunlap Marketing is a B2B sales and marketing company specializing in lead generation and appointment setting services to clients of all industries and sizes. It primarily works with internal sales and marketing departments to identify new sales opportunities and qualify valuable leads that can bring more revenue to the business. Dunlap Marketing was founded in 1996 in Houston, Texas. It works with companies looking to grow their business through regular and new sales by utilizing its many services. It has a few decades of experience that helps it understand various companies and their requirements.

Dunlap Marketing - Overall Score

CIENCE Score
(+-Avg)
89.0
33.0
Growth Rate and Firmographic Background
604 %
Unverifiable
Sales Research
299
Total Reviews
4.52
18
Total Reviews
4.75
Sales Engagement Stack
11/11
6/11
Multi-Channel
9/9
2/9
Campaign Strategy
7/8
2/8
Leadership, Culture and Customer Composition
A+
NR

Dunlap Marketing - Revenue and Business Model

Perhaps more than any other B2B industry, the growth of lead generation companies is tied closely to the successes of their clients. As such, the Lead Generation 200 takes into account annual revenue growth rate (measured over the previous three years), number of employees, employee growth rate, business model, and top-of-funnel prospecting general services.

HQ
Denver, CO
Houston, TX
WW Locations
9
1
List Locations
800 West Sam Houston Pkwy South, Suite 222, Houston, TX 77042, US
Founded
2015
1996
Revenue
$100M-$250M
$2.5M-$5M
Inc5000 2019 Rank
112
3050 %
Growth Rate
Unverifiable
Growth Rate
Inc5000 2020 Rank
793
604 %
Growth Rate
Unverifiable
Unverifiable
Growth Rate
Financial Times Rank
31
Employees
1877
17
Emp GR%
51.0%
0%
Business Model
CIENCE
Dunlap Marketing
Outbound Services
Inbound Services
SDRs
Data Offering Included?

Dunlap Marketing - Pricing

Unfortunately, the pricing information for Dunlap Marketing’s services isn’t available on the company website, which leaves prospective clients in the dark regarding its pricing plans. As a result, companies would have to get in touch with a representative from Dunlap Marketing to get an actual quote for the services they need.

Dunlap Marketing Reviews

Considering that Dunlap Marketing has been in lead generation and appointment setting for the past 35 years, the company only has three client testimonials on its website, and they are also quite brief. Moreover, the reviews don’t provide any insight regarding the company’s performance or the quality of its services. Dunlap Marketing reviews aren’t present on any third-party website on the Internet, which usually feature client reviews for all significant lead generation and appointment setting companies. This means companies that are interested in working with Dunlap Marketing don’t have any way of finding out any shortcomings.

Project Management
Account Management
Data Security Policy in Place?
Google Reviews
32
Total Reviews
4.1
16
Total Reviews
4.5
Clutch Reviews
90
Total Reviews
4.7
G2 Reviews
100
Total Reviews
4.5
Trustradius Reviews
36
Total Reviews
4.15
UPcity Reviews
34
Total Reviews
4.8
2
Total Reviews
5.0
Crowdreviews Reviews
7
Total Reviews
4.86
Best Review
"As of right now, I’m extremely happy with them. The quality has been great. I was a little bit worried at first, but the research that they’ve done to get up to speed with what our quality lead or client would be has been good. We filled out a lot of paperwork for them to do the research and learn, and they’ve done a really good job. I have zero complaints."
View

Cience

Best Review

"As of right now, I’m extremely happy with them. The quality has been great. I was a little bit worried at first, but the research that they’ve done to get up to speed with what our quality lead or client would be has been good. We filled out a lot of paperwork for them to do the research and learn, and they’ve done a really good job. I have zero complaints."

×
I have worked with Mike Dunlap for years and his company is always professional and he is a pleasure to work with. Although my company is small potatoes compared to his bigger, more profitable clients, he always accomodates my sometime last minute requests to do outboud calls for my seminars. The call reports are organized nicely and are sent promptly. For my last seminar in July 2019, the calling results were great. 17 of the people on the reservation list showed up, a 40-50% response rate, which is fantastic. All I had to was convert the attendees to clients. Mike did the hard part(cold calling and convincing people to show up), a task that I honestly could not and would not want to do, so thanks Mike.
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Dunlap Marketing

Best Review

I have worked with Mike Dunlap for years and his company is always professional and he is a pleasure to work with. Although my company is small potatoes compared to his bigger, more profitable clients, he always accomodates my sometime last minute requests to do outboud calls for my seminars. The call reports are organized nicely and are sent promptly. For my last seminar in July 2019, the calling results were great. 17 of the people on the reservation list showed up, a 40-50% response rate, which is fantastic. All I had to was convert the attendees to clients. Mike did the hard part(cold calling and convincing people to show up), a task that I honestly could not and would not want to do, so thanks Mike. ×
Worst Review
"b2b sales" Describe the project or task the provider helped with: Good for prospecting and outsource sdr What do you like best? outsource sdr full suite to set up outbound team What do you dislike? not in house, long ramp up period and extensive onboarding Recommendations to others considering the provider: yes What problems are you solving with the provider? What benefits have you realized? outbound sales
View

Cience

Worst Review

"b2b sales" Describe the project or task the provider helped with: Good for prospecting and outsource sdr What do you like best? outsource sdr full suite to set up outbound team What do you dislike? not in house, long ramp up period and extensive onboarding Recommendations to others considering the provider: yes What problems are you solving with the provider? What benefits have you realized? outbound sales

×
Keeps calling but no one ever there, This is a company phone so very aggravating
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Dunlap Marketing

Worst Review

"b2b sales" Describe the project or task the provider helped with: Good for prospecting and outsource sdr What do you like best? outsource sdr full suite to set up outbound team What do you dislike? not in house, long ramp up period and extensive onboarding Recommendations to others considering the provider: yes What problems are you solving with the provider? What benefits have you realized? outbound sales

×

Dunlap Marketing - Culture and Clients

The final section shows the Chief Executive Officer of the respective lead generation company as well as the diversity of industries and clients served. Of critical importance, lead generation companies should provide depth to lead generation expertise while providing breadth of experience across many business-to-business industries.

Top Executive
John Girard
Mike Dunlap
CEO Phone
602-758-8287
CEO Email
Glassdoor Reviews
114
3
Glassdoor Ranking
4.6
4.2
Clutch Client Focus Small-Business
50.0%
0%
Clutch Client Focus Mid-Market
30.0%
0%
Clutch Client Focus Enterprise
20.0%
0%
G2 Client Focus Small-Business
56.4%
0%
G2 Client Focus Focus Mid-Market
40.6%
0%
G2 Client Focus Enterprise
3.0%
0%
Customer Composition
Loading...
25%
Information Technology

20%
Business Services

15%
Advertising and Marketing

10%
Financial Services

10%
Hospitality and Leisure

10%
Manufacturing

10%
Other
Industries Served
151.0
7.0
Customers Served
1200+
Biggest Client
Amazon ($232B)

Dunlap Marketing - Services

Sales Research

The six categories of lead generation sales research demonstrate what is included in standard services and provided as a standard offering. When looking to outsource lead generation, organizations would be well served to vet, validate, and verify the quality and diversity of types of contact, company, and unique data options available as part of the standard service.

Human Curated Data
Firmographic Data
Demographic Data
Technographic Data
Intent Data
Custom Data

Sales Engagement Stack/Tools

This category shows the outbound data reporting, outbound orchestration tools, and CRM integrations that are included in each company’s standard service. The workflow platform denotes the presence of proprietary prospecting tools used to assure the quality of messaging and precise activity at scale.

Reporting Dashboard
Software Included with Service?
Workflow Platform?
Sequencer Used?
Salesloft
Internally developed CRM application
CRM Integrations Available
All
Unknown

Outbound Services

There are five primary channels that should be considered mandatory for any multi-channel prospecting campaign, here coined as, “Orchestrated Outbound.” Providing unique, surround-sound style prospecting experiences require orchestrating campaigns that reach persona-based audiences across email, phone, social, web + chat, and ad channels.

Email Channel
Email Deliverability
Phone Channel
USA Callers?
Social Channel
Web Channel
Landing Pages Created
Chat / Text / Conversational Channel
Advertising (Air Cover)

Inbound Services

While not a direct correlation of outbound services, this section provides insights how well each lead generation company converts website visitors into qualified leads. Of particular note are the number of case studies. When considering the truthfulness of case studies, it is helpful to compare them to the number and diversity of reviews on impartial review sites (in the previous section).

ROI Calculator
Domain Authority
59
2
# of Case Studies
93
13
Chat on site?
Lead response time?
00:35:47
Day of week tested
Thursday (08/13/20)
Time of Day
09:30
LI Followers
16091
191
FB Likes
2
103
Twitter Followers
2919

Campaign Strategy

Campaign strategy is an integral part of any outsource outbound marketing partnership. More than ever, companies are looking for a strategic partner to design, execute, test, optimize, and scale successful Go-To-Market strategies. Below is how each company stacks up when it comes to account-based lead generation techniques with USA-based copywriters.

Onboarding Time
10.0
ABM
Offline
US Copywriters
Campaign Strategy
Methodologies
Sales Playbooks

Services Overview

Dunlap Marketing offers a range of services for its clients and strives to provide them with efficient solutions to help their business grow. Some of the benefits include appointment setting, lead generation, telemarketing, business prospecting, and database services. Appointment Setting Dunlap Marketing offers clients the opportunity to meet with key clients and decision-makers to bring more value and revenue to their business. Lead Generation Dunlap Marketing enables clients to fill up their sales pipeline with a higher number of qualified leads, and it makes use of various data points for lead qualification. Telemarketing Dunlap Marketing utilizes advanced calling technology to reach out to prospects on behalf of clients and convert them into qualified leads. Prospecting Dunlap Marketing carries out prospecting strategies for clients and reaches out to numerous contacts to turn them into leads.

Why Choose CIENCE

CIENCE is a People-as-a-Service company, offering a unique blend of managed services and software to scale fast-growth sales organizations. Through highly targeted bespoke sales research and multi-channel orchestrated outbound campaigns, CIENCE delivers scalable results for over 1,500 companies across more than 195 B2B industries.


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Legend:

NL = Not Listed on the Better Business Bureau

Unverifiable = Unable to verify revenue growth rate through an independent, unbiased party such as Financial Times or Inc. magazine (Inc. 5000 2019 or Inc. 5000 2020)

= Verified standard

= Verified not standard

= Not Applicable

SCORING NOTES: Within the CIENCE Score each lead gen services firm receives, calculations are based on a combination of real-time data, company validated information, publicly-verifiable information (e.g. services listed on public websites, reviews, BBB accreditation, and social metrics). Information on lead response, geographies, customer data, etc. is compiled by CIENCE researchers.