Extended Presence - Company Overview

About Extended Presence

Extended Presence is a B2B lead generation company based in Denver, Colorado. Founded in 2002, the private company offers a wide range of professional sales and marketing services, along with lead and demand generation for a large number of clients across various industries based in the US, UK, Canada, and other regions. Some of its clients include large tech corporations, including Fortune 500 companies. Extended Presence focuses on boosting sales and converting leads by bridging the gap between marketing and sales teams for companies that expect a great return on their investment and higher revenue as well.

Extended Presence - Overall Score

Extended Presence - Revenue and Business Model

Perhaps more than any other B2B industry, the growth of lead generation companies is tied closely to the successes of their clients. As such, the Lead Generation 200 takes into account annual revenue growth rate (measured over the previous three years), number of employees, employee growth rate, business model, and top-of-funnel prospecting general services.

Extended Presence - Pricing

There isn’t a pricing structure or any information on the Extended Presence website or much on other websites. But the only bit of information that we could find regarding its price is that the approximate hourly rate for its experts and sales representatives is below $25, which is considered to be fairly affordable as compared to many B2B lead generation companies out there.

Extended Presence Reviews

The Extended Presence website has a client testimonial section on it, which generally features positive reviews from clients who have been satisfied with its services. Apart from this, you can also find client reviews on a couple of other websites. Most of the external reviews are also positive, and on one website, the company receives 4 out of 5 stars in every category, including quality, services, cost, schedule, referral, etc. This would imply that Extended Presence does well with client requirements and can understand their businesses to deliver them suitable and effective services that can benefit their companies.

Extended Presence - Culture and Clients

The final section shows the Chief Executive Officer of the respective lead generation company as well as the diversity of industries and clients served. Of critical importance, lead generation companies should provide depth to lead generation expertise while providing breadth of experience across many business-to-business industries.

Extended Presence - Services

Sales Research

The six categories of lead generation sales research demonstrate what is included in standard services and provided as a standard offering. When looking to outsource lead generation, organizations would be well served to vet, validate, and verify the quality and diversity of types of contact, company, and unique data options available as part of the standard service.

Sales Engagement Stack/Tools

This category shows the outbound data reporting, outbound orchestration tools, and CRM integrations that are included in each company’s standard service. The workflow platform denotes the presence of proprietary prospecting tools used to assure the quality of messaging and precise activity at scale.

Outbound Services

There are five primary channels that should be considered mandatory for any multi-channel prospecting campaign, here coined as, “Orchestrated Outbound.” Providing unique, surround-sound style prospecting experiences require orchestrating campaigns that reach persona-based audiences across email, phone, social, web + chat, and ad channels.

Inbound Services

While not a direct correlation of outbound services, this section provides insights how well each lead generation company converts website visitors into qualified leads. Of particular note are the number of case studies. When considering the truthfulness of case studies, it is helpful to compare them to the number and diversity of reviews on impartial review sites (in the previous section).

Campaign Strategy

Campaign strategy is an integral part of any outsource outbound marketing partnership. More than ever, companies are looking for a strategic partner to design, execute, test, optimize, and scale successful Go-To-Market strategies. Below is how each company stacks up when it comes to account-based lead generation techniques with USA-based copywriters.

Services Overview

Extended Presence has a wide range of services that include demand generation, C-Level appointment setting, channel sales leads, lead nurturing, target customer profiling, webinar and event services, integrated marketing services, and channel partner recruitment. Demand Generation Extended Presence makes use of teleprospecting to seek and generate interest for a particular product or service over the phone. It helps create profitable sales channels for clients and works through an entire demand generation strategy tailored for each client. C-Level Appointment Setting Extended Presence helps small and mid-sized B2B clients to land meetings with corporate-level clients and prospects so they can secure a more profitable and reputable business. Channel Sales Leads Extended Presence has an outbound sales team that works in tandem with internal sales teams and helps generate qualified leads. Lead Nurturing Extended Presence helps companies in nurturing their leads through the sales process until they are ready to seal the deal. Target Customer Profiling Extended Presence offers research and profiling services to help clients better understand who their customers are. Webinar and Event Services Extended Presence plans and executes webinars and events for their clients’ prospects and key accounts to help them gain more traction. Integrated Marketing Services Extended Presence facilitates internal marketing teams through integrated marketing services that offer marketing strategies and advice. Channel Partner Recruitment The Extended Presence recruitment process helps clients target and focus on value-added resellers who are beneficial for their business.

Why Choose CIENCE

CIENCE is a People-as-a-Service company, offering a unique blend of managed services and software to scale fast-growth sales organizations. Through highly targeted bespoke sales research and multi-channel orchestrated outbound campaigns, CIENCE delivers scalable results for over 1,500 companies across more than 195 B2B industries.