Funnel Profit - Company Overview

This comparison between lead generation companies CIENCE vs. Funnel Profit is based on 84 data points including public sentiment & reviews, customer composition, company growth rates, firm sales development & research capabilities, sales engagement tech stacks, project management, lead response, and company overviews.

About Funnel Profit

Funnel Profit is a B2B marketing agency that provides professional sales and marketing services to clients from various locations and industries to help them grow their business and make it more productive. The company works with established B2B businesses, start-ups with strong funding or revenue, and also technology, artificial intelligence, e-learning, financial, and healthcare companies. Funnel Profit was founded in 2015 in California, and the company focuses on clients that envision substantial growth for their businesses. Its clients are mostly in the United States, along with some international clients in the UK, Canada, Europe, and other regions.

Funnel Profit - Overall Score

CIENCE Score
(+-Avg)
49.6
18.72
Growth Rate and Firmographic Background
604 %
Unverifiable
Sales Research
299
Total Reviews
4.52
0
Total Reviews
Sales Engagement Stack
11/11
4/11
Multi-Channel
9/9
4/9
Campaign Strategy
7/8
5/8
Leadership, Culture and Customer Composition
A+
NL

Funnel Profit - Revenue and Business Model

Perhaps more than any other B2B industry, the growth of lead generation companies is tied closely to the successes of their clients. As such, the Lead Generation 100 takes into account annual revenue growth rate (measured over the previous three years), number of employees, employee growth rate, business model, and top-of-funnel prospecting general services.

HQ
Denver, CO
San Rafael, CA
WW Locations
9
1
List Locations
4040 Civic Center Dr, Suite 200, San Rafael, California 94903, US
Founded
2015
2015
Revenue
$100M-$250M
$1M-$2.5M
Inc5000 2019 Rank
112
3050 %
Growth Rate
Unverifiable
Growth Rate
Inc5000 2020 Rank
793
604 %
Growth Rate
Unverifiable
Unverifiable
Growth Rate
Financial Times Rank
31
Employees
1850
4
Emp GR%
95.0%
0%
Business Model
CIENCE
Funnel Profit
Outbound Services
Inbound Services
SDRs
Data Offering Included?

Funnel Profit - Pricing

Funnel Profit doesn’t provide you with any information regarding the pricing for its services, but you can schedule a free consultation or a call with one of its representatives. You can relay your requirements to them and they will get back to you with an accurate quote, which will help you determine whether its services are suitable for you or not.

Funnel Profit Reviews

There aren’t any client testimonials on the Funnel Profit website nor are there any reviews on other sites that provide information about B2B lead generation companies. Since it was founded in 2015, the company doesn’t have as much experience or clients as many of its competitors. However, the website shows you that it has quite a few big names as its clients, which should give you an idea that its services are somewhat satisfactory.

Project Management
Account Management
Data Security Policy in Place?
Google Reviews
32
Total Reviews
4.1
Clutch Reviews
90
Total Reviews
4.7
G2 Reviews
100
Total Reviews
4.5
Trustradius Reviews
36
Total Reviews
4.15
UPcity Reviews
34
Total Reviews
4.8
Crowdreviews Reviews
7
Total Reviews
4.86
Best Review
"As of right now, I’m extremely happy with them. The quality has been great. I was a little bit worried at first, but the research that they’ve done to get up to speed with what our quality lead or client would be has been good. We filled out a lot of paperwork for them to do the research and learn, and they’ve done a really good job. I have zero complaints."
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Cience

Best Review

"As of right now, I’m extremely happy with them. The quality has been great. I was a little bit worried at first, but the research that they’ve done to get up to speed with what our quality lead or client would be has been good. We filled out a lot of paperwork for them to do the research and learn, and they’ve done a really good job. I have zero complaints."

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Funnel Profit

Best Review

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Worst Review
"b2b sales" Describe the project or task the provider helped with: Good for prospecting and outsource sdr What do you like best? outsource sdr full suite to set up outbound team What do you dislike? not in house, long ramp up period and extensive onboarding Recommendations to others considering the provider: yes What problems are you solving with the provider? What benefits have you realized? outbound sales
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Cience

Worst Review

"b2b sales" Describe the project or task the provider helped with: Good for prospecting and outsource sdr What do you like best? outsource sdr full suite to set up outbound team What do you dislike? not in house, long ramp up period and extensive onboarding Recommendations to others considering the provider: yes What problems are you solving with the provider? What benefits have you realized? outbound sales

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Funnel Profit

Worst Review

"b2b sales" Describe the project or task the provider helped with: Good for prospecting and outsource sdr What do you like best? outsource sdr full suite to set up outbound team What do you dislike? not in house, long ramp up period and extensive onboarding Recommendations to others considering the provider: yes What problems are you solving with the provider? What benefits have you realized? outbound sales

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Funnel Profit - Culture and Clients

The final section shows the Chief Executive Officer of the respective lead generation company as well as the diversity of industries and clients served. Of critical importance, lead generation companies should provide depth to lead generation expertise while providing breadth of experience across many business-to-business industries.

Top Executive
John Girard
Lawrence Klamecki
CEO Phone
408-887-5511
CEO Email
Glassdoor Reviews
114
Glassdoor Ranking
4.6
Clutch Client Focus Small-Business
50.0%
0%
Clutch Client Focus Mid-Market
30.0%
0%
Clutch Client Focus Enterprise
20.0%
0%
G2 Client Focus Small-Business
56.4%
0%
G2 Client Focus Focus Mid-Market
40.6%
0%
G2 Client Focus Enterprise
3.0%
0%
Customer Composition
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25%
Information Technology

20%
Business Services

15%
Advertising and Marketing

10%
Financial Services

10%
Hospitality and Leisure

10%
Manufacturing

10%
Other
Industries Served
151.0
12.0
Customers Served
1200+
Biggest Client
Amazon ($232B)
Kaiser Permanente ($79B)

Funnel Profit - Services

Sales Research

The six categories of lead generation sales research demonstrate what is included in standard services and provided as a standard offering. When looking to outsource lead generation, organizations would be well served to vet, validate, and verify the quality and diversity of types of contact, company, and unique data options available as part of the standard service.

Human Curated Data
Firmographic Data
Demographic Data
Technographic Data
Intent Data
Custom Data

Sales Engagement Stack/Tools

This category shows the outbound data reporting, outbound orchestration tools, and CRM integrations that are included in each company’s standard service. The workflow platform denotes the presence of proprietary prospecting tools used to assure the quality of messaging and precise activity at scale.

Reporting Dashboard
Software Included with Service?
Workflow Platform?
Sequencer Used?
Salesloft
Salesforce, Infusionsoft, Activecampaign, Zapier, Hubspot, Pipedrive And Other Saas Platforms
CRM Integrations Available
All
All

Outbound Services

There are five primary channels that should be considered mandatory for any multi-channel prospecting campaign, here coined as, “Orchestrated Outbound.” Providing unique, surround-sound style prospecting experiences require orchestrating campaigns that reach persona-based audiences across email, phone, social, web + chat, and ad channels.

Email Channel
Email Deliverability
Phone Channel
USA Callers?
Social Channel
Web Channel
Landing Pages Created
Chat / Text / Conversational Channel
Advertising (Air Cover)

Inbound Services

While not a direct correlation of outbound services, this section provides insights how well each lead generation company converts website visitors into qualified leads. Of particular note are the number of case studies. When considering the truthfulness of case studies, it is helpful to compare them to the number and diversity of reviews on impartial review sites (in the previous section).

ROI Calculator
Domain Authority
59
6
# of Case Studies
93
Chat on site?
Lead response time?
00:35:47
Day of week tested
Thursday (08/13/20)
Time of Day
09:30
LI Followers
12847
73
FB Likes
2098
118
Twitter Followers
2919
1063

Campaign Strategy

Campaign strategy is an integral part of any outsource outbound marketing partnership. More than ever, companies are looking for a strategic partner to design, execute, test, optimize, and scale successful Go-To-Market strategies. Below is how each company stacks up when it comes to account-based lead generation techniques with USA-based copywriters.

Onboarding Time
10.0
ABM
Offline
US Copywriters
Campaign Strategy
Methodologies
Sales Playbooks

Services Overview

Funnel Profit provides a wide range of services, which include marketing automation, sales automation, marketing funnels, LinkedIn services, etc. In contrast, CIENCE offers you a more diverse range of services, accompanied by better tools and resources that help grow your business. Marketing Automation Funnel Profit makes use of SaaS platforms and tailored marketing strategies that automate marketing processes for clients and help develop a perpetually running system that runs on autopilot. Sales Automation Funnel Profit provides efficient and scalable sales automation services that accelerate the lead conversion process and also make proposals and contracts more efficient. It also helps clients develop an automated sales pipeline through emails, scheduled calls, and delivery. Content Marketing Funnels Funnel Profit designs and implements content marketing funnels that make use of unique and high-quality content to nurture ideal prospects and also generate qualified leads. Email Funnels Funnel Profit makes use of lead magnets and other tools to help clients develop their mailing lists with high-value prospects and qualified leads. Webinar Funnels Funnel Profit designs and builds webinar funnels that help clients engage with target audiences through the web. Call Funnels Funnel Profit develops call funnels that lead prospects toward doing business with their ideal companies much faster. LinkedIn Funnels Funnel Profit makes use of custom LinkedIn funnels to bring clients more business. Referral Funnels Funnel Profit enables clients to reward employees or customers through a referral system. Survey Funnels Funnel Profit collects market insights and integral data for the client through a personalized survey funnel.

Why Choose CIENCE

CIENCE is a People-as-a-Service company, offering a unique blend of managed services and software to scale fast-growth sales organizations. Through highly targeted bespoke sales research and multi-channel orchestrated outbound campaigns, CIENCE delivers scalable results for over 1,500 companies across more than 195 B2B industries.


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Legend:

NL = Not Listed on the Better Business Bureau

Unverifiable = Unable to verify revenue growth rate through an independent, unbiased party such as Financial Times or Inc. magazine (Inc. 5000 2019 or Inc. 5000 2020)

= Verified standard

= Verified not standard

= Not Applicable

SCORING NOTES: Within the CIENCE Score each lead gen services firm receives, calculations are based on a combination of real-time data, company validated information, publicly-verifiable information (e.g. services listed on public websites, reviews, BBB accreditation, and social metrics). Information on lead response, geographies, customer data, etc. is compiled by CIENCE researchers.