Go4Customer - Company Overview

This comparison between lead generation companies CIENCE vs. Go4Customer is based on 84 data points including public sentiment & reviews, customer composition, company growth rates, firm sales development & research capabilities, sales engagement tech stacks, project management, lead response, and company overviews.

About Go4Customer

Go4Customer is a call center services company that helps various clients maximize their business through lead generation and outsourced sales services. It focuses on its clients’ business goals, and designs tailored and practical solutions to meet them. Most of its clients belong to automotive, finance, travel and tourism, and real estate. Go4Customer was founded in 2004 in Jaipur, India. It also has offices in Bengaluru, Mumbai, and Houston, Texas. It has vast experience working with companies of different sectors and helps them with various aspects of the business, from providing insights to customer support.

Go4Customer - Overall Score

CIENCE Score
(+-Avg)
89.0
40.0
Growth Rate and Firmographic Background
604 %
Unverifiable
Sales Research
299
Total Reviews
4.52
47
Total Reviews
4.3
Sales Engagement Stack
11/11
4/11
Multi-Channel
9/9
6/9
Campaign Strategy
7/8
1/8
Leadership, Culture and Customer Composition
A+
NL

Go4Customer - Revenue and Business Model

Perhaps more than any other B2B industry, the growth of lead generation companies is tied closely to the successes of their clients. As such, the Lead Generation 200 takes into account annual revenue growth rate (measured over the previous three years), number of employees, employee growth rate, business model, and top-of-funnel prospecting general services.

HQ
Denver, CO
Jaipur, India
WW Locations
9
13
List Locations
10685-B Hazelhurst Dr # 15644, Houston, TX 77043; Office – 510, 5th Floor, NRT Tech Park Kosnam Roy Heights, Mangalagiri, Guntur-AP -522 503; Patna Cyfuture India Pvt Ltd.# 303, Block 1, Capitol Tower, Fraser Road, Patna – 1 (Bihar); KSM Tower CP-2 2nd floor, Cinder Dump, Alambagh, Lucknow (U.P.)-226005; CBD Building, 8th Floor, Tower C, Sector-21, Atal Nagar (Naya Raipur) Chhattisgarh– 492001; B-102, Technocity, Plot # X 4/1, 4/2 Above IDBI Bank, Kalyan Shilphata Road Opposite Millenium Business Park, Mahape, Navi Mumbai - 400710 Maharashtra, India; Plot No. C-3, IT Park, Badwai Village/City Badwai, Bhopal of Tehsil Huzur, Distt. Bhopal, Madhya Pradesh; No-15, 10th main Road Velchery Chennai – 600042; 108,109,110, 2nd floor Wall Street-1, Opp- Gujarat College Ellis Bridge Ahmedabad-380006; Akshaya Commercial Complex 2nd Floor, No. 26/16 Victoria Road, Austin Town, Bengaluru Karnataka-560047; G1-227/228, H1 236-239, Export Promotion Industrial Park (EPIP) Sitapura Industrial Area, Jaipur -302 022; SDF Block G-13/14 Noida Special Economic Zone (NSEZ) Phase II, Noida 201 305; Plot No. 197-198 Noida Special Economic Zone (NSEZ) Phase II, Noida 201 305;
Founded
2015
2004
Revenue
$100M-$250M
$2.5M-$5M
Inc5000 2019 Rank
112
3050 %
Growth Rate
Unverifiable
Growth Rate
Inc5000 2020 Rank
793
604 %
Growth Rate
Unverifiable
Unverifiable
Growth Rate
Financial Times Rank
31
Employees
1877
358
Emp GR%
51.0%
0%
Business Model
CIENCE
Go4Customer
Outbound Services
Inbound Services
SDRs
Data Offering Included?

Go4Customer - Pricing

Although Go4Customer UK offers a wide range of services for its clients, there are no pricing plans or information on its company website. Thus, prospective clients have to contact a company sales representative for an accurate quote for its services. The website allows prospects to schedule a consultation.

Go4Customer Reviews

Go4Customer reviews aren’t present on the company website, which is somewhat unusual for a company in this field. However, client testimonials on the company website are only positive, so prospects should instead search the web for credible and unbiased reviews that show both sides of the company’s performance. On Clutch, there are three Go4Customer reviews and a 5-star rating. While this may sound encouraging, three reviews aren’t a good metric for gauging its services. On other websites, there are 20 Go4Customer reviews with a 4.6-star rating. However, one website also gives it only 3.7 stars, which implies that the quality of services isn’t always 100% satisfactory.

Project Management
Account Management
Data Security Policy in Place?
Google Reviews
32
Total Reviews
4.1
44
Total Reviews
3.6
Clutch Reviews
90
Total Reviews
4.7
3
Total Reviews
5.0
G2 Reviews
100
Total Reviews
4.5
Trustradius Reviews
36
Total Reviews
4.15
UPcity Reviews
34
Total Reviews
4.8
Crowdreviews Reviews
7
Total Reviews
4.86
Best Review
"As of right now, I’m extremely happy with them. The quality has been great. I was a little bit worried at first, but the research that they’ve done to get up to speed with what our quality lead or client would be has been good. We filled out a lot of paperwork for them to do the research and learn, and they’ve done a really good job. I have zero complaints."
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Cience

Best Review

"As of right now, I’m extremely happy with them. The quality has been great. I was a little bit worried at first, but the research that they’ve done to get up to speed with what our quality lead or client would be has been good. We filled out a lot of paperwork for them to do the research and learn, and they’ve done a really good job. I have zero complaints."

×
I was looking for a proficient call center partner for my business but was not sure who to trust. Go4customer offers my customers the precise and first-rate solutions as per their requirements. Their prowess in the domain has enabled them to excel in offering exceptional customer experience.
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Go4Customer

Best Review

I was looking for a proficient call center partner for my business but was not sure who to trust. Go4customer offers my customers the precise and first-rate solutions as per their requirements. Their prowess in the domain has enabled them to excel in offering exceptional customer experience. ×
Worst Review
"b2b sales" Describe the project or task the provider helped with: Good for prospecting and outsource sdr What do you like best? outsource sdr full suite to set up outbound team What do you dislike? not in house, long ramp up period and extensive onboarding Recommendations to others considering the provider: yes What problems are you solving with the provider? What benefits have you realized? outbound sales
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Cience

Worst Review

"b2b sales" Describe the project or task the provider helped with: Good for prospecting and outsource sdr What do you like best? outsource sdr full suite to set up outbound team What do you dislike? not in house, long ramp up period and extensive onboarding Recommendations to others considering the provider: yes What problems are you solving with the provider? What benefits have you realized? outbound sales

×
Last year, my organization was seeking a third party verification services provider to perform data verification for customers who were not able to present a copy of their information as they were based overseas. Being handed the responsibility of finding a partner, I spoke to several companies but couldn’t zero in on any. We then decided to outsource our data verification services to Go4Customer. Their ability to provide seamless and uninterrupted services can be credited to their highly qualified and skilful talent pool, and cutting edge technology and backup tools. I highly recommend Go4Customer’s services to any organisation looking to outsource data verification services to a third party vendor.
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Go4Customer

Worst Review

"b2b sales" Describe the project or task the provider helped with: Good for prospecting and outsource sdr What do you like best? outsource sdr full suite to set up outbound team What do you dislike? not in house, long ramp up period and extensive onboarding Recommendations to others considering the provider: yes What problems are you solving with the provider? What benefits have you realized? outbound sales

×

Go4Customer - Culture and Clients

The final section shows the Chief Executive Officer of the respective lead generation company as well as the diversity of industries and clients served. Of critical importance, lead generation companies should provide depth to lead generation expertise while providing breadth of experience across many business-to-business industries.

Top Executive
John Girard
Anuj Bairathi
CEO Phone
91-92124-13644
CEO Email
Glassdoor Reviews
114
4
Glassdoor Ranking
4.6
4.1
Clutch Client Focus Small-Business
50.0%
0%
Clutch Client Focus Mid-Market
30.0%
0%
Clutch Client Focus Enterprise
20.0%
0%
G2 Client Focus Small-Business
56.4%
0%
G2 Client Focus Focus Mid-Market
40.6%
0%
G2 Client Focus Enterprise
3.0%
0%
Customer Composition
Loading...
25%
Information Technology

20%
Business Services

15%
Advertising and Marketing

10%
Financial Services

10%
Hospitality and Leisure

10%
Manufacturing

10%
Other
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30%
Information Technology

20%
Financial Services

10%
Consumer Products and Services

10%
Education

10%
Hospitality and Leisure

10%
Non-profit

10%
Utilities
Industries Served
151.0
12.0
Customers Served
1200+
29+
Biggest Client
Amazon ($232B)
Larsen & Toubro ($21B)

Go4Customer - Services

Sales Research

The six categories of lead generation sales research demonstrate what is included in standard services and provided as a standard offering. When looking to outsource lead generation, organizations would be well served to vet, validate, and verify the quality and diversity of types of contact, company, and unique data options available as part of the standard service.

Human Curated Data
Firmographic Data
Demographic Data
Technographic Data
Intent Data
Custom Data

Sales Engagement Stack/Tools

This category shows the outbound data reporting, outbound orchestration tools, and CRM integrations that are included in each company’s standard service. The workflow platform denotes the presence of proprietary prospecting tools used to assure the quality of messaging and precise activity at scale.

Reporting Dashboard
Software Included with Service?
Workflow Platform?
Sequencer Used?
Salesloft
Unknown
CRM Integrations Available
All
Unknown

Outbound Services

There are five primary channels that should be considered mandatory for any multi-channel prospecting campaign, here coined as, “Orchestrated Outbound.” Providing unique, surround-sound style prospecting experiences require orchestrating campaigns that reach persona-based audiences across email, phone, social, web + chat, and ad channels.

Email Channel
Email Deliverability
Phone Channel
USA Callers?
Social Channel
Web Channel
Landing Pages Created
Chat / Text / Conversational Channel
Advertising (Air Cover)

Inbound Services

While not a direct correlation of outbound services, this section provides insights how well each lead generation company converts website visitors into qualified leads. Of particular note are the number of case studies. When considering the truthfulness of case studies, it is helpful to compare them to the number and diversity of reviews on impartial review sites (in the previous section).

ROI Calculator
Domain Authority
59
45
# of Case Studies
93
Chat on site?
Lead response time?
00:35:47
Day of week tested
Thursday (08/13/20)
Time of Day
09:30
LI Followers
16091
682
FB Likes
2
14188
Twitter Followers
2919
3199

Campaign Strategy

Campaign strategy is an integral part of any outsource outbound marketing partnership. More than ever, companies are looking for a strategic partner to design, execute, test, optimize, and scale successful Go-To-Market strategies. Below is how each company stacks up when it comes to account-based lead generation techniques with USA-based copywriters.

Onboarding Time
10.0
ABM
Offline
US Copywriters
Campaign Strategy
Methodologies
Sales Playbooks

Services Overview

Go4Customer has a wide range of services for its clients, including business processes, customer interactivity, digital and social marketing, and many others. Business Process Services Go4Customer helps clients run the business smoothly through research and analysis, consultation, data management, human resource outsourcing, and other services. Customer Interactivity Go4Customer conducts market research for clients and also provides verification services, email and chat support, chatbot services, appointment scheduling, and call center services. Digital and Social Marketing Go4Customer helps clients increase their outreach through online reputation management, social media optimization, SERP, email and mobile platform marketing, and many others.

Why Choose CIENCE

CIENCE is a People-as-a-Service company, offering a unique blend of managed services and software to scale fast-growth sales organizations. Through highly targeted bespoke sales research and multi-channel orchestrated outbound campaigns, CIENCE delivers scalable results for over 1,500 companies across more than 195 B2B industries.


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Legend:

NL = Not Listed on the Better Business Bureau

Unverifiable = Unable to verify revenue growth rate through an independent, unbiased party such as Financial Times or Inc. magazine (Inc. 5000 2019 or Inc. 5000 2020)

= Verified standard

= Verified not standard

= Not Applicable

SCORING NOTES: Within the CIENCE Score each lead gen services firm receives, calculations are based on a combination of real-time data, company validated information, publicly-verifiable information (e.g. services listed on public websites, reviews, BBB accreditation, and social metrics). Information on lead response, geographies, customer data, etc. is compiled by CIENCE researchers.