Kennected - Company Overview

About Kennected

Kennected is a B2B computer software and marketing company that works with numerous clients across the globe and helps them in securing qualified leads in their sales pipeline. The company focuses on greater revenue generation and new sales opportunities for its clients, making use of tried, tested, and scalable sales and marketing solutions. Kennected was founded in 2018 in Indianapolis, Indiana. It was formed by five people who worked together in a digital marketing agency and envisioned setting up an agency where they could provide high-quality solutions and services to their clients.

Kennected - Overall Score

Kennected - Revenue and Business Model

Perhaps more than any other B2B industry, the growth of lead generation companies is tied closely to the successes of their clients. As such, the Lead Generation 200 takes into account annual revenue growth rate (measured over the previous three years), number of employees, employee growth rate, business model, and top-of-funnel prospecting general services.

Kennected - Pricing

The Kennected pricing information or any pricing model for its services and solutions is nowhere to be found on the company website, which makes it difficult for prospective clients to ascertain how much they will have to pay for its services. Interested clients would need to fill out a contact form and wait for a company representative to contact them so they can communicate what they need and receive a quote.

Kennected Reviews

On the Stories page of the company website, there are several Kennected reviews from clients. Kennected has also added video reviews from clients, which is quite a good thing and fosters reliability and trust among prospects who are looking to hire the company and use its services. Apart from the company website, other sources on the Internet are very scarce when it comes to finding a Kennected review. On G2, there are two reviews for the company, and both are in complete contrast from each other: One is a 5-star review that praises the company and its services whereas the other is a 1-star review that calls the business a “scam.”

Kennected - Culture and Clients

The final section shows the Chief Executive Officer of the respective lead generation company as well as the diversity of industries and clients served. Of critical importance, lead generation companies should provide depth to lead generation expertise while providing breadth of experience across many business-to-business industries.

Kennected - Services

Sales Research

The six categories of lead generation sales research demonstrate what is included in standard services and provided as a standard offering. When looking to outsource lead generation, organizations would be well served to vet, validate, and verify the quality and diversity of types of contact, company, and unique data options available as part of the standard service.

Sales Engagement Stack/Tools

This category shows the outbound data reporting, outbound orchestration tools, and CRM integrations that are included in each company’s standard service. The workflow platform denotes the presence of proprietary prospecting tools used to assure the quality of messaging and precise activity at scale.

Outbound Services

There are five primary channels that should be considered mandatory for any multi-channel prospecting campaign, here coined as, “Orchestrated Outbound.” Providing unique, surround-sound style prospecting experiences require orchestrating campaigns that reach persona-based audiences across email, phone, social, web + chat, and ad channels.

Inbound Services

While not a direct correlation of outbound services, this section provides insights how well each lead generation company converts website visitors into qualified leads. Of particular note are the number of case studies. When considering the truthfulness of case studies, it is helpful to compare them to the number and diversity of reviews on impartial review sites (in the previous section).

Campaign Strategy

Campaign strategy is an integral part of any outsource outbound marketing partnership. More than ever, companies are looking for a strategic partner to design, execute, test, optimize, and scale successful Go-To-Market strategies. Below is how each company stacks up when it comes to account-based lead generation techniques with USA-based copywriters.

Services Overview

Kennected provides three different sales and marketing software for clients who are looking to grow their business and experience more revenue. These software options include Cloud Kennect, Kennected Video, and Kennected Calendar. Cloud Kennect Kennected helps clients connect and schedule meetings with high-value clients and boost their outreach through the LinkedIn outreach tool called Cloud Kennect. Kennected Video Kennected enables clients to grow their outreach through personalized outreach videos that are made by Kennected Video and shared through email and LinkedIn marketing. Kennected Calendar Kennected facilitates clients and helps them stay organized through the Kennected Calendar, which can also be synced with Google Calendar and other calendars.

Why Choose CIENCE

CIENCE is a People-as-a-Service company, offering a unique blend of managed services and software to scale fast-growth sales organizations. Through highly targeted bespoke sales research and multi-channel orchestrated outbound campaigns, CIENCE delivers scalable results for over 1,500 companies across more than 195 B2B industries.