McCurrach - Company Overview

This comparison between lead generation companies CIENCE vs. McCurrach is based on 84 data points including public sentiment & reviews, customer composition, company growth rates, firm sales development & research capabilities, sales engagement tech stacks, project management, lead response, and company overviews.

About McCurrach

McCurrach is one of the oldest sales and marketing groups in the UK. The company’s goal has always been to boost sales at the point of purchase. It helps various brands and companies sell their products and services through effective and long-term sales and marketing strategies. McCurrach UK Ltd. was founded in 1898 in Glasgow, Ireland. Over the past 123 years, it has evolved with the changing business dynamics and has also embraced the technological and data-powered revolution. It uses advanced tools and resources to deliver sales and marketing solutions and services to its clients.

McCurrach - Overall Score

CIENCE Score
(+-Avg)
49.6
19.26
Growth Rate and Firmographic Background
604 %
Unverifiable
Sales Research
299
Total Reviews
4.52
19
Total Reviews
4.0
Sales Engagement Stack
11/11
3/11
Multi-Channel
9/9
2/9
Campaign Strategy
7/8
4/8
Leadership, Culture and Customer Composition
A+
NL

McCurrach - Revenue and Business Model

Perhaps more than any other B2B industry, the growth of lead generation companies is tied closely to the successes of their clients. As such, the Lead Generation 100 takes into account annual revenue growth rate (measured over the previous three years), number of employees, employee growth rate, business model, and top-of-funnel prospecting general services.

HQ
Denver, CO
Glasgow, UK
WW Locations
9
4
List Locations
Muhlebachstr.162, 8008, Zurich Huckletree Ancoats The Express Building, 3 George Leigh St, Manchester, M4 5DL Spaces - London, Heathrow Airport, The Bower, Stockley Park, 4 Roundwood Ave, Hayes, Uxbridge, UB11 1AF 74 Waterloo Street, Glasgow G2 7DJ Scotland, UK
Founded
2015
1898
Revenue
$100M-$250M
$250M-$500M
Inc5000 2019 Rank
112
3050 %
Growth Rate
Unverifiable
Growth Rate
Inc5000 2020 Rank
793
604 %
Growth Rate
Unverifiable
Unverifiable
Growth Rate
Financial Times Rank
31
Employees
1850
1323
Emp GR%
95.0%
6.0%
Business Model
CIENCE
McCurrach
Outbound Services
Inbound Services
SDRs
Data Offering Included?

McCurrach - Pricing

Following the trend that most B2B lead generation companies do, McCurrach hasn’t disclosed its pricing information on the website, which leaves prospective clients wondering whether their services would suit their budget or not. You can get in touch with the company through its website and find out how much their services cost depending on your business requirements.

McCurrach Reviews

Although there is no page for client testimonials on the McCurrach website, it does have a success stories section, where the company highlights its best work with numerous renowned clients. While this does show how well the company performs, there are no reviews to show you the other side, and for that, you will have to search the Internet. Fortunately, our extensive search led us to 19 Google reviews, and while they aren’t a strong indicator of the company’s performance, there are one or two reviews that state that the company’s professionals are competent and helped them increase their ROI.

Project Management
Account Management
Data Security Policy in Place?
Google Reviews
32
Total Reviews
4.1
19
Total Reviews
4.0
Clutch Reviews
90
Total Reviews
4.7
G2 Reviews
100
Total Reviews
4.5
Trustradius Reviews
36
Total Reviews
4.15
UPcity Reviews
34
Total Reviews
4.8
Crowdreviews Reviews
7
Total Reviews
4.86
Best Review
"As of right now, I’m extremely happy with them. The quality has been great. I was a little bit worried at first, but the research that they’ve done to get up to speed with what our quality lead or client would be has been good. We filled out a lot of paperwork for them to do the research and learn, and they’ve done a really good job. I have zero complaints."
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Cience

Best Review

"As of right now, I’m extremely happy with them. The quality has been great. I was a little bit worried at first, but the research that they’ve done to get up to speed with what our quality lead or client would be has been good. We filled out a lot of paperwork for them to do the research and learn, and they’ve done a really good job. I have zero complaints."

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McCurrach

Best Review

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Worst Review
"b2b sales" Describe the project or task the provider helped with: Good for prospecting and outsource sdr What do you like best? outsource sdr full suite to set up outbound team What do you dislike? not in house, long ramp up period and extensive onboarding Recommendations to others considering the provider: yes What problems are you solving with the provider? What benefits have you realized? outbound sales
View

Cience

Worst Review

"b2b sales" Describe the project or task the provider helped with: Good for prospecting and outsource sdr What do you like best? outsource sdr full suite to set up outbound team What do you dislike? not in house, long ramp up period and extensive onboarding Recommendations to others considering the provider: yes What problems are you solving with the provider? What benefits have you realized? outbound sales

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McCurrach

Worst Review

"b2b sales" Describe the project or task the provider helped with: Good for prospecting and outsource sdr What do you like best? outsource sdr full suite to set up outbound team What do you dislike? not in house, long ramp up period and extensive onboarding Recommendations to others considering the provider: yes What problems are you solving with the provider? What benefits have you realized? outbound sales

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McCurrach - Culture and Clients

The final section shows the Chief Executive Officer of the respective lead generation company as well as the diversity of industries and clients served. Of critical importance, lead generation companies should provide depth to lead generation expertise while providing breadth of experience across many business-to-business industries.

Top Executive
John Girard
Jill Ross
CEO Phone
44-78-0162-1352
CEO Email
Glassdoor Reviews
114
155
Glassdoor Ranking
4.6
3.2
Clutch Client Focus Small-Business
50.0%
0%
Clutch Client Focus Mid-Market
30.0%
0%
Clutch Client Focus Enterprise
20.0%
0%
G2 Client Focus Small-Business
56.4%
0%
G2 Client Focus Focus Mid-Market
40.6%
0%
G2 Client Focus Enterprise
3.0%
0%
Customer Composition
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25%
Information Technology

20%
Business Services

15%
Advertising and Marketing

10%
Financial Services

10%
Hospitality and Leisure

10%
Manufacturing

10%
Other
Industries Served
151.0
20+
Customers Served
1200+
40+
Biggest Client
Amazon ($232B)
Microsoft ($134B)

McCurrach - Services

Sales Research

The six categories of lead generation sales research demonstrate what is included in standard services and provided as a standard offering. When looking to outsource lead generation, organizations would be well served to vet, validate, and verify the quality and diversity of types of contact, company, and unique data options available as part of the standard service.

Human Curated Data
Firmographic Data
Demographic Data
Technographic Data
Intent Data
Custom Data

Sales Engagement Stack/Tools

This category shows the outbound data reporting, outbound orchestration tools, and CRM integrations that are included in each company’s standard service. The workflow platform denotes the presence of proprietary prospecting tools used to assure the quality of messaging and precise activity at scale.

Reporting Dashboard
Software Included with Service?
Workflow Platform?
Sequencer Used?
Salesloft
Salesforce, Constant Contact, Mailjet
CRM Integrations Available
All
Unknown

Outbound Services

There are five primary channels that should be considered mandatory for any multi-channel prospecting campaign, here coined as, “Orchestrated Outbound.” Providing unique, surround-sound style prospecting experiences require orchestrating campaigns that reach persona-based audiences across email, phone, social, web + chat, and ad channels.

Email Channel
Email Deliverability
Phone Channel
USA Callers?
Social Channel
Web Channel
Landing Pages Created
Chat / Text / Conversational Channel
Advertising (Air Cover)

Inbound Services

While not a direct correlation of outbound services, this section provides insights how well each lead generation company converts website visitors into qualified leads. Of particular note are the number of case studies. When considering the truthfulness of case studies, it is helpful to compare them to the number and diversity of reviews on impartial review sites (in the previous section).

ROI Calculator
Domain Authority
59
22
# of Case Studies
93
17
Chat on site?
Lead response time?
00:35:47
Day of week tested
Thursday (08/13/20)
Time of Day
09:30
LI Followers
12847
8580
FB Likes
2098
Twitter Followers
2919

Campaign Strategy

Campaign strategy is an integral part of any outsource outbound marketing partnership. More than ever, companies are looking for a strategic partner to design, execute, test, optimize, and scale successful Go-To-Market strategies. Below is how each company stacks up when it comes to account-based lead generation techniques with USA-based copywriters.

Onboarding Time
10.0
ABM
Offline
US Copywriters
Campaign Strategy
Methodologies
Sales Playbooks

Services Overview

The services of McCurrach UK Ltd. focus on consumer goods, financial services, sales, consultation, recruitment, and training. While it is a much older company, you can experience better and more focused lead generation services with CIENCE. Sales and Execution McCurrach utilizes all types of digital and analog methods of communication to generate qualified leads for brands and helps them project their products in front of a larger audience, which results in a greater number of sales and more revenue. Training and Advocacy McCurrach employs both modern and traditional training and advocacy programs that introduce customers to businesses and give them an in-depth knowledge of the company’s products and services. Brand Insight and Audits McCurrach helps clients see their brand from the eyes of the customers, and provides them with valuable customer insight that helps gauge the company’s performance and identify any mistakes or areas of improvement.

Why Choose CIENCE

CIENCE is a People-as-a-Service company, offering a unique blend of managed services and software to scale fast-growth sales organizations. Through highly targeted bespoke sales research and multi-channel orchestrated outbound campaigns, CIENCE delivers scalable results for over 1,500 companies across more than 195 B2B industries.


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Legend:

NL = Not Listed on the Better Business Bureau

Unverifiable = Unable to verify revenue growth rate through an independent, unbiased party such as Financial Times or Inc. magazine (Inc. 5000 2019 or Inc. 5000 2020)

= Verified standard

= Verified not standard

= Not Applicable

SCORING NOTES: Within the CIENCE Score each lead gen services firm receives, calculations are based on a combination of real-time data, company validated information, publicly-verifiable information (e.g. services listed on public websites, reviews, BBB accreditation, and social metrics). Information on lead response, geographies, customer data, etc. is compiled by CIENCE researchers.